Search – what’s the big deal?

You’ve got a website, now what? Without search engine or other traffic, your website is about as good as having a shop at the end of a street with no passing traffic that no-one knows about.  Obviously, when you decided to get your company website, this was not what you had in mind.  Search engines offer the single largest method of generating traffic targeted  traffic to your company or personal [...]

 

So you have a Website… Now What?

So you have a Website… Now What? I’m sure you have spent a significant amount of your budget on getting your website looking just right but I bet you haven’t left much money to promote the website for the benefit of the major Search Engines (SE’s). Search Engine Optimisation is a technique used by companies or individuals to promote a website in order to gain higher visibility in the search [...]